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Explore our latest thinking in digital, customer experience, consulting and more

 

| Jonti Dalal-Small, Joanna Finlay

Nudging a juggernaut: part one – problem? What problem?!
Why do big programmes miss the point? Cognitive bias blinds teams to the real problem. Explore how behavioural nudges can help refocus on purpose and not just deliverables.

| Tom McCann

AI isn’t magic, but it is conjuring up a new era for marketing teams
Let’s be honest, if you work in B2B marketing in the UK right now, you can feel the ground shifting under your feet. The word on everyone’s lips is “AI”, and while some are running toward it with open arms, others are standing back, arms folded, waiting to see what happens.

| Susannah Matschke, Becky Davis, Gary Craven MCMI ChMC

Sopra Steria’s summer reads: book recommendations from our AI experts
Our AI experts' offer timeless insights into the future of AI with their top recommended reads. Perfect for curious minds and thoughtful readers alike.
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Corporate News

Sopra Steria partners with the Insolvency Service to help recover taxpayer money
Sopra Steria has gone live with a new service to support the Insolvency Service in the collection of monies due under income payment agreements/orders and to recoup money for the benefit of creditors and the UK taxpayer.  
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