Exploring new technology is only the beginning of what we do in DigiLab. Understanding how we can make it a reality is what it is all about. We use tools like our Digital Maturity Model to structure our thinking and plan for the future.
Our Digital Maturity Model provides a framework to analyse and understand Digital Maturity and how different areas relate to each other to affect overall maturity. The model is designed to work on our 4k touch screen, allowing groups of people to interact with the model, drilling into individual stakeholder areas and deciding together what is holding them back and how we can move forward to a greater level of maturity.
What does a DigiLab event look like?
Our DigiLab events are characteristically hands-on and outcome-focused. A typical DigiLab event is comprised of four steps:
Step 1: Preparatory meeting with client/account team to identify business challenges
Step 2: DigiLab showcase of relevant disruptive technology/use cases
Step 3: Facilitated structured problem-solving/ideation activity
Step 4: Action planning